Duplicate accounts in Salesforce, can be a real headache. They not only slow down your organization's performance but also eat up your Sales-reps' valuable time. Plus, they often result in annoying customer experiences – think repetitive emails, spamming, and multiple reps bombarding the same prospect endlessly! But fear not, for there's a solution in sight! As an IT admin, we know the pain you go through. Merging accounts, contacts, and leads is a notorious, ongoing task, usually involving tedious manual work. But in this article, we unveil the magic formula that transforms this repetitive chore into a lightning-fast, hassle-free process.